Karunia Fischer was born, raised and educated in Bali. As a third culture kid born of Swiss-American, entrepreneur-designer parents, Karunia grew up being encouraged to experiment, express, create and above all else, to be passionate about whatever she did. Emerged in the Balinese culture, inspired by artisans, painters and her family business, Karunia was designing her own clothes while in middle school. She then went in to study design at Rhode Island School of Design and then International Relations in the Netherlands. She returned from Europe to launch a swimwear line for a Hawaiian company, Noa Noa Hawaii before branching out to create her own brand of ethical clothing. 

Rimba means jungle or deep, virgin forest in Indonesian. In fairy tales, be they the versions written by Grimms’ or Indonesian authors, Rimba is a place where story tellers take us to make us aware of the unknown, the unexplored and the wildness of being alone with nature and a higher order. Rimba is where our sensory awareness expands to 360degrees and we take each step with caution and inhale wonder and exhale faith. To journey to rimba is to leave the known behind and discover our inner, intuitive knowledge. RIMMBA is Karunia’s wish for a more conscious and caring world where we preserve the wilderness and leave softer footsteps.